I mean really think about this strategically: if you’re the US and you want other countries to feel an economic squeeze because you think you can throw your weight around, you can’t do it in such a fragrantly aggressive/hostile way. You know why? Because capitalism fucking loves good marketing. If you can sell righteous indignation/support, you have a recipe for billions.
The Canadian companies refusing to do business with American companies or refusing to sell their products aren’t just making a moral stand - they’re giving themselves an advantage. They are leveraging an opportunity to go “buy from us because the US is awful and we are Canadian and we’re awesome and not awful.”
“Buying Canadian” is a moral and economically advantageous act. Ever wonder why every single hybrid car had” hybrid“ written on them in the 2000’s/2010’s? Pretty sure they still do to be honest.
Not to mention the role this has played in forming a united front from our provinces who have largely removed interprovincial trade barriers overnight. This should make our internal economy more efficient which is great.
In Denmark, Coca Cola is in full damage control trying to highlight that they are produced in Denmark and thus is basically as Danish as our native brands, but it is an uphill battle since Coca Cola is basically THE American brand.
To be honest I don’t know how well they’re succeeding in their damage control… But I’m getting a sense they are suffering…
Huh? Even if it’s produced in Denmark, how can some of the revenue not be going back to the US where Coca Cola is based?
Edit: Yep, Carlsberg Danmark pays royalties and licensing to The Coca Cola Company in the US. They also buy the syrup concentrate from the US (or its subsidiaries).
So it is most definitely a US product that is being “finished” in Denmark, with a lot of revenue going to the US.
As I said, they are trying to soften the boycott on them, and my feeling is that it is not working to the extent that they would like. Because it’s the most American product in existence.
Thanks. Apologies, I wasn’t questioning what you wrote, I was highlighting the blatant deception of their messaging. So it’s no wonder the strategy is failing.
And now, not only are they tarnished by having an American product, they’re doubling down by highlighting that they’re also a bunch of con men. (Wait, is “con people” the correct phrasing these days.)
I mean really think about this strategically: if you’re the US and you want other countries to feel an economic squeeze because you think you can throw your weight around, you can’t do it in such a fragrantly aggressive/hostile way. You know why? Because capitalism fucking loves good marketing. If you can sell righteous indignation/support, you have a recipe for billions.
The Canadian companies refusing to do business with American companies or refusing to sell their products aren’t just making a moral stand - they’re giving themselves an advantage. They are leveraging an opportunity to go “buy from us because the US is awful and we are Canadian and we’re awesome and not awful.”
“Buying Canadian” is a moral and economically advantageous act. Ever wonder why every single hybrid car had” hybrid“ written on them in the 2000’s/2010’s? Pretty sure they still do to be honest.
Not to mention the role this has played in forming a united front from our provinces who have largely removed interprovincial trade barriers overnight. This should make our internal economy more efficient which is great.
Oh for sure!
In Denmark, Coca Cola is in full damage control trying to highlight that they are produced in Denmark and thus is basically as Danish as our native brands, but it is an uphill battle since Coca Cola is basically THE American brand.
To be honest I don’t know how well they’re succeeding in their damage control… But I’m getting a sense they are suffering…
Huh? Even if it’s produced in Denmark, how can some of the revenue not be going back to the US where Coca Cola is based?
Edit: Yep, Carlsberg Danmark pays royalties and licensing to The Coca Cola Company in the US. They also buy the syrup concentrate from the US (or its subsidiaries).
So it is most definitely a US product that is being “finished” in Denmark, with a lot of revenue going to the US.
As I said, they are trying to soften the boycott on them, and my feeling is that it is not working to the extent that they would like. Because it’s the most American product in existence.
Thanks. Apologies, I wasn’t questioning what you wrote, I was highlighting the blatant deception of their messaging. So it’s no wonder the strategy is failing.
And now, not only are they tarnished by having an American product, they’re doubling down by highlighting that they’re also a bunch of con men. (Wait, is “con people” the correct phrasing these days.)
Kraft is doing the same here in Canada. Just means its working. Theyre worried about losing their market.
I dont care what happens now. I will never buy American again unless I have no choice and cant do without.
“Fragrantly aggressive” is tickling my funny bone but I think you mean “flagrantly”. 😉
“I fart in your general direction!”
Oof ouch my nose
I really wanna play it cool and act like it was deliberate, but it wasn’t, and now I love it.
I don’t want to smell Trump.